What I love about it:
• Natural, clean ingredients. That's a big plus.
• Unscented is great. It's super hard to find unscented hair clay.
• Great value. Really large jar for the price.
• The hold is medium, in my opinion, and doesn't last more than a few hours in my hair. Adding more product makes it greasy.
I recommend this product just for the fact that the ingredients are natural and it's a great value, and I love to see entrepreneurs being successful and providing a quality product.... but I would say don't expect a super high hold. Oh, and the fact that they offer a 1 oz travel size for $9 is great-- a nice way to sample the product without paying too much. Give it a try!