I have tested over a hundred of homebrews. I always try a houses clay pomade.
This one different. It has a high emulsifying was content, which I typically avoid.
But the packaging is so nice, I had to try this one.
Hold - I wouldn’t say it is a heavy hold. I would say it is firm/medium. Still good enough to hold your hair throughout the day.
Scent - I love this scent. It is exactly as described. Stays in the hair for awhile too. Eventually goes away. But for the first hour or so, it smells wonderful.
Look/Feel - This has a lot of texture. I was pleasantly surprised. It feels light in the hair and gives volume. It doesn’t feel heavy but firm and light. I love it. I would say it is a healthy matte. Not dry but healthy matte.
Wash - Just water and it is out.
Overall - Even though I stay away from products with emulsifying wax, this one is an exception. The texture is amazing, the smell is amazing, and feel is amazing. I do wish it had more hold to, maybe if they added some beeswax, it would help.
Highly recommend trying it!