New Products

Proudly made by hand in Brooklyn, NY

Our Philosophy

Each Brooklyn Grooming product is designed to do two things: provide high-level performance and results safely and naturally, and transport the wearer through thoughtfully crafted scents.

We have studied the science of botanicals to develop the most powerful and healthy products. Many of the plants and extracts in our formulas have been cherished by different cultures for centuries. To maximize their effectiveness, we source the highest-quality ingredients and use proprietary mixtures and techniques. Every single Brooklyn Grooming product is a celebration of old-school traditions and modern-day innovations.

We’re committed to making natural, mood-enhancing fragrances that capture the originality of Brooklyn and our clients. Each scent profile is unique, nuanced, and highly appealing. They soothe the soul and energize the mind.

To ensure that our high standards of quality and sustainability are met, we measure and prepare every product by hand in our studio. It’s hard work, but we love it: it’s how we spread love, the Brooklyn way.

Blog posts

4 Ways to Perfect Your Beard This Fall

                                Fall is just about here and with No Shave November around the corner, it’s time to start thinking about how you’re going to maintain your beard and facial hair. There’s no doubt that maintaining...

Read more

Green Washing- A harsh reality to natural skincare

Green Washing- A harsh reality to natural skincare

  Green Marketing or Green washing is a common practice in today's skincare industry. Words such as "natural" and "organic" are often used to sell products that still contain harmful preservatives and toxins. Information about this issue is more readily available in women's skincare and less so in Men's. Leaving...

Read more

Our Rebrand has arrived

Our Rebrand has arrived

  Finally new products, packaging and a new us! It took nearly a year to complete this rebrand and a lot of love, patience and hard work was put into it. I had to pull favors from my lovely partner who shot all of our photography and to our family...

Read more