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April 23, 2014
Before they've even had the chance to apply our products to their hair or skin (or any place else) most of our new customers are initially impressed by the obvious care that has gone into the shipping and delivery of our products from our little studio in Brooklyn to you.
As seen in the image above (courtesy of @vitalypecherski) of a recently shipped vegan Commando Pomade, Mckenzie takes the most extraordinary pains to ensure that the great care with which she has created our products is translated also into how you receive them.
One look at the little hot plates where Mckenzie actually cooks up our line of organic goods can be a dazzling shock and reminder---since it is so hard to imagine in our culture of Wal-Mart and drug store cosmetics---that something could actually be handmade. We've all seen the images of those conveyor belts traveling under machines that do everything from add ingredients to an enormous batch of product to squirt the final concoction into packages before sealing and drooping them into a huge bin of finished goods.
That isn't what happens here at Brooklyn Grooming. We wanted to remind you that we value quality and authenticity in our products, from the secret location where Mckenzie sources the organic essential oils and vegetable butters that go on to become our products to the precision we must employ to apply every single plastic seal and stickers designed by our graphics guru Alfie.
It's a homespun operation with a focus on artistry and detail because we understand that those things are sorely lacking in our mega-chain discount store culture. The death of the mom & pop shop hasn't meant the death of quality, handmade products.
We believe that there should be more to purchasing cosmetics than a simple cash transaction at a department store or national pharmacy chain. We believe in a personal connection between crafters and customers (especially since you're going to put this stuff on your face!) that is often overlooked in the bustle of modern society.
So we just wanted to remind you, even though we cannot shake your hand and say thank you, that the sentiment holds true: we want you to enjoy the benefits of our goods, and---just as importantly---receive them knowing they are made with heart and care, from our hands to yours.
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